A Marketing Agency that doesn’t claim to Do It All – and We Like It That Way.
If you’ve chatted with a marketing agency before, they probably asked about your differentiators. That is, what sets you apart from the competition? As a marketing agency in Northern Indiana, we know the importance of finding your niche.
There are well over a dozen marketing agencies in the South Bend – Elkhart region. So what sets us apart?
Our team was built to support digital marketing strategy, integration, and automation.
Integration combines all your marketing initiatives into a streamlined sales funnel that unifies each specialized campaign for a common purpose.
Automation connects your marketing with a CRM tool that allows you to segment your audiences, view their engagement with your campaigns, and create customized, repeatable follow ups tailored to your audiences’ interests.
Are We The Right Marketing Agency for You?
Our genuine interest is finding clients with goals that match our team’s best capabilities. If your needs don’t fit our services, we’ll let you know. Our goal is to build long-term relationships with clients who will benefit from what we have to offer.
Momentum Works Best With Businesses That Are…
- B2B and in need of integrated digital marketing, marketing automation or lead generation and CRM tools.
- Wanting ongoing search engine optimization and SEO copywriting that increases their local, regional, or national reach.
- Attending trade shows and want to build and implement a trade show marketing strategy.
- Looking to expand and improve PPC campaigns through social media and Google Ads. (Note: We’re not a social media management agency. Our social initiatives are focused on search optimization and integrated digital marketing campaigns.)
While we don’t do it all, we aren’t afraid to collaborate. Momentum shares an office with TaigMarks, a branding and PR agency that partners with us on full-scope marketing projects. Additionally, we occasionally work with other agencies or contractors to ensure our clients get what they need.
If what we offer is resonating with you, let’s get together! We’d love to talk about your present marketing strategy and your future goals. If you’d like us to give you a demo of our automation and CRM tools, we can do that too! Just give us a heads up of what you’re looking for in our meeting and we’ll make it happen.
Meet Your Marketing Team
We’re growing! And we’re thrilled about the people we’ve added to our crew.
He’s been a journalist, marketer, and executive team member of a media company with more than 20 years of experience – and he still loves to find, to listen to and to tell stories.
Shane travels with his wife, has fun with his dog, and listens to business on Audible.
Soon, I added sports editor to my title. I would shoot hundreds of photos then comb through them to find the best for publication. So, during this pre-Y2K time, I developed a website to publish many of the other photos from throughout the week. Now, the athletes and their families could see those – even if they didn’t get published in the news.
Stories and images and the web. I moved to the marketing side of newsmedia in 2002. Let’s make short video versions of our stories and post them on our website. Part of a team working together to use new tech and combine it with great storytelling, I found my groove.
Mass comms to marketing. Add in Google training, LinkedIn training, Facebook’s Blueprint for Success and you’ll find a digital marketing agency with a solid foundation on how to make engaging content. You’ll find Momentum Marketing Consultants at MomentumBoost.com and a dedicated Branding & Strategy Account Manager at TaigMarks, Inc.
Graphics and Videography
Brody appreciates company culture within advertising and the psychology behind it. He brings his creative ideation and a unique perspective to every project the team takes on.
Brody enjoys watching Jeopardy and roots for the Colts and the Fighting Irish.
As a videographer for local news, Derald knows how to use visuals to communicate. Whether he’s telling a visual story or working on interview videos, he’s a quick, reliable videographer with a broad skillset.
Besides news and marketing videography, Derald shoots weddings and also has a DJ business on the side.
Chelsea has spent three years as a copywriter and four years in marketing. While her emphasis is in SEO copywriting, she is a digital marketing generalist who helps write landing pages, emails, social media posts and copy for all other digital marketing campaigns.
Outside of work, she likes reading and writing fantasy novels, playing Playstation and board games, and taking walks.
2020 began with a bang when we brought our new project manager on board. Not only is Shelby an incredible asset to the team as a project manager, she also holds years of experience in other areas of marketing like public relations and social media. In her first week, she organized our conference room (fondly referred to as HQ), coordinated photo and video shoots with clients, and got our Trello boards in shape. We can’t wait to see how her presence improves our performance and our clients’ experience every step of the way.
Shelby is currently part of Elkhart Chamber’s Leadership Academy, where she is working to promote the Elkhart Civic Theatre. She’s a morning person, a sneaker head, and A+ at running a meeting.
What it Means to Build Momentum
We know “momentum” is so overplayed among the names of marketing companies, sales groups, inspirational catchphrases, and motivational posters. Sure, the word may even be cliche. But we started out as Momentum Marketing and we’ll own it. Truth is, we do build momentum.
We “increase forward motion.” We do that by removing conversational speed bumps and smoothing out miscommunication on the road before us, simplifying language between our client’s message and the people they want to serve. It’s founded on researching the words and phrases used by our audiences and competitors and finding the difference between those and how we talk to each other internally.
Tactically, this becomes our content, our SEO, our PPC keywords and phrases, our social media and paid social posts. Strategically, all these elements are linked to your site and shared among people you can partner with – no matter if your selling salads for lunch, supplying products B2B, providing professional services, or educating potential buyers of half a million dollar motor coaches.
Essentially, we are ensuring the sharing of a common language and encouraging conversation among those with similar interests. And that does build momentum.