Social Media Marketing
Marketing on social media has been and will continue to be a powerful thing for businesses. Our social media package is designed to supplement your internal social media efforts with excellent content that speaks to your shoppers.
Here’s what we offer
Social Ads
Finding your audience and presenting them with the right message at the right time is our strength. We do this through digital ad targeting, and a lot of that happens on social media, which bring new people to your feed who match your audience and aren’t already following you.
Our ads range from product and service pitches to employment searches and trade show promotions. Basically, if you need to reach your audience with a message–we know how to find them, and we’ll create the visuals and copy to get them interested in learning more.
Social Posts
In addition to ads, our social media marketing package typically includes 1 post per week. These posts are carefully created and include the following.
– Photography
– Branded Graphics
– Key Copy
Our posts are written, scheduled, and approved by a member of your team up to a month in advance so you don’t have to worry about scrambling at the last minute.
Influencer Vetting
The world of influencer marketing can be intimidating, which is why we provide influencer vetting services that can help you secure valid and effective influencers who are relevant to your audience. Our team can help reach out to influencers, make sure their following is legitimate, and partner up with them to help increase your brand awareness.
Messaging is Key for Customer Service
According to Newberry’s article and Facebook’s own reports, a strong majority of people prefer messaging businesses to calling them, an even higher majority expected to message businesses about customer service more in the future.
Quick Replies Win the Day
Along with using social for customer service, shoppers expect fast replies. Cymone Thomas reported on Gartner.com that, “Retail banks that scored highly for customer service reply within an hour, give automatic responses, and present preset questions.”
On top of all that, social monitoring for both positive and negative reviews on social media is a powerful way to stay on top of your brand management.
How We Help
We can help set up automated messages, social media monitoring, and reputation management, but it’s always best for in-house customer service and marketing teams to monitor comments, messages, and reviews to provide fast and accurate service that users expect. If your team needs help, we’re happy to assist with consulting on how to generate post ideas, schedule out posts in advance, and more.
Working together, we can make your social media feeds places where your brand shines, your business gets more awareness, and consumers find value before, during, and after the sale.